Project Description
Project Brief
Micro businesses can be lonely places… When the business owner is the MD, the Marketing Director, the Finance Director and the Operations Director, who can they turn to for support or even to just bounce a few ideas around with?
Having permanant members of staff is expensive and often there isn’t enough work for a full-time position, so for Beckenham Chiropractic Wellness Centre the answer was JCK.
Meeting on a fortnightly basis, we work with Beth (the owner) to create and deliver a marketing calendar to help grow patient numbers. Our design team then translates these ideas into promotions to use internally and externally.
But it’s not just marketing, we have helped to recruit additional resources and plan how the new person was managed and appraised. Sometimes we just offer our ear… after all a problem shared is a problem halved..
Dr Elizabeth Williams, Beckenham Chiropractor
Logo and Design Samples
Offline Promotion
Using a series of offline promotional material, Beckenham Chiropractor attracts specific audience types by targeted messaging that resonates with them. This highly targeted approach has helped increase patient numbers.
Excellent Results
JCK continues to work with Beckenham Chiropractic offering research into specific marketing areas and artwork for the promotional material to deliver the correct messaging. Patient numbers, staff numbers and profits have increased in the 3 years of working together.